Collaboration Brands & Design Teams

“Heritage Reimagined” Series 

The “YueWEAVEasy Bag” features a faux lychee-grain exterior, subtly incorporating the iconic knotted button details from traditional cheongsams. Its interior unveils an exclusive “Through the Storm” hand-drawn print, inspired by the distinctive Hong Kong map and typhoon signals. Available in deep violet blue and mink pink, this tote is a flawless blend of tradition and style for refined daily wear. The “YuePOSEasy Jacket” series reimagines classic outlines through a contemporary lens. Designed for versatility, each jacket is reversible and comes in dusky blue and ivory. The men’s jacket features a mandarin collar and knotted button closure on one side, echoing the structure of traditional cotton-padded jackets, while the reverse side offers a zip-up design with a signature hand-drawn print. The women’s jacket includes a detachable hood that transforms into a compact pouch—perfect for on-the-go styling and adaptable to various occasions. This thoughtful detail adds a touch of ingenuity and charm to everyday wear.

“Three Generations Under One Roof”, “YH01” Series 

“Three Generations Under One Roof” furniture collection drew inspiration from the classic Ming-style Official’s Hat Chair, the design embodies the warmth and harmony of three generations living together, seamlessly blending heritage with modern refinement to create a new hallmark of living. This collection is distinguished by its minimalist profiles and elegantly flowing lines, comprising an single chair with a coffee table and two children's stools, or a single chair with a drawer combination. Ingeniously designed for stacking and nesting, these pieces offer versatile arrangements to suit every occasion, uniting aesthetics, practicality, and effortless storage, while harmonising with any interior decor. This collection is available in both natural wood and lagoon green colours. The “YH01” lounge chair debuts as the first piece in the Ming-style variation series — a breakthrough from the solemn forms and orthogonal structures of traditional Chinese furniture, creating a lounge chair with subtle playfulness. Whether standing alone or harmonising with other select pieces, the “YH01” lounge chair is an exquisite embodiment of East-meets-West aesthetics.

Since its establishment in 1959, Yue Hwa's commitment to the Hong Kong community has served to consolidate its position as one of the leading retail groups offering Chinese and other quality products.

We have expanded our operation to serve not only the needs of our local consumers, but also tourists and travelers from abroad. It is our goal, as one of the well-established retail groups in Hong Kong, to supply consumers with a diversified range of Chinese products and other brand-names in accordance with our stringent standards of quality and affordability.

From its early beginnings, Yue Hwa has managed to prosper throughout the territory in an increasingly competitive environment. With our determination to succeed, we have grown from a single small-sized department store in Hong Kong in 1959 to an extensive network of department store, and over a dozen specialty stores in the territory are managed by our subsidiary company, TCM Limited. Moreover, we have since opened two department stores in Singapore, as well as branching out to property investments as far afield as Beijing and Vancouver, Canada.

Ever since the flagship department store opened at the junction of Nathan Road and Jordan Road in 1976, Yue Hwa has utilized its 80,000 square feet of retail space with effectiveness, filling its shelves with the finest Chinese products. Likewise, Yue Hwa's other Travel Essentials concept store and a chain of specialty stores are all situated in prominent locations and with a frequent pedestrian flow. Of course, Yue Hwa's position in the marketplace was not achieved overnight. From the first day of its establishment, Yue Hwa's management has striven to keep abreast of development in consumer tastes as well as sourcing the best quality Chinese products available.